{"id":10025,"date":"2026-03-31T00:01:00","date_gmt":"2026-03-30T22:01:00","guid":{"rendered":"https:\/\/bookhouse.cz\/?p=10025"},"modified":"2026-02-22T17:48:57","modified_gmt":"2026-02-22T16:48:57","slug":"heureka-tomas-braverman","status":"publish","type":"post","link":"https:\/\/bookhouse.cz\/index.php\/2026\/03\/31\/heureka-tomas-braverman\/","title":{"rendered":"Heur\u00e9ka! | Tom\u00e1\u0161 Braverman"},"content":{"rendered":"\n
<\/div>\n\n\n\n

Mysl\u00edte si, \u017ee v\u00edte, jak zvl\u00e1dat r\u016fst firmy? \u017de sta\u010d\u00ed p\u0159idat lidi, procesy a kapit\u00e1l? Omyl.<\/strong><\/p>\n\n\n\n

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\"Heur\u00e9ka!\"<\/figure><\/div>\n\n\n
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Tom\u00e1\u0161 Braverman prom\u011bnil Heureku z lok\u00e1ln\u00edho hr\u00e1\u010de v nejv\u011bt\u0161\u00ed skupinu n\u00e1kupn\u00edch port\u00e1l\u016f st\u0159edn\u00ed a v\u00fdchodn\u00ed Evropy. Nyn\u00ed odhaluje z\u00e1kulis\u00ed t\u00e9to cesty a sd\u00edl\u00ed jedine\u010dn\u00e9 know-how o tom, jak dos\u00e1hnout firemn\u00edho r\u016fstu. <\/p>\n\n\n\n

V knize rozeb\u00edr\u00e1 v\u00fdzvy i n\u00e1hl\u00e9 krize, kter\u00fdm jako l\u00eddr musel \u010delit \u2013 od budov\u00e1n\u00ed nov\u00fdch t\u00fdm\u016f po konkuren\u010dn\u00ed souboje. A na z\u00e1klad\u011b re\u00e1ln\u00fdch p\u0159\u00edb\u011bh\u016f poskytuje \u0159adu praktick\u00fdch rad, nap\u0159\u00edklad ohledn\u011b akvizic, zav\u00e1d\u011bn\u00ed metodiky OKR nebo vlivu datov\u00e9 anal\u00fdzy na rozvoj firmy. Neocen\u00ed je pouze vrcholov\u00ed mana\u017ee\u0159i, ale v\u0161ichni, kte\u0159\u00ed cht\u011bj\u00ed \u00fasp\u011b\u0161n\u011b (u)\u0159\u00eddit r\u016fst sv\u00e9ho podnik\u00e1n\u00ed, projektu \u010di t\u00fdmu.<\/p>\n\n\n\n

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\"Heur\u00e9ka!<\/figure><\/div>\n\n\n
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V knize se mimo jin\u00e9 dozv\u00edte<\/h2>\n\n\n\n
<\/div>\n\n\n\n

D\u00edky \u010demu Heureka obst\u00e1la v konkurenci mezin\u00e1rodn\u00edch gigant\u016f a b\u011bhem jedin\u00e9 dek\u00e1dy zdesetin\u00e1sobila sv\u00e9 p\u0159\u00edjmy.<\/p>\n\n\n\n

Firemn\u00ed kultura nevznik\u00e1 sama, ale shora, a CEO za ni nese plnou odpov\u011bdnost.<\/p>\n\n\n\n

Hromadn\u00e9 propou\u0161t\u011bn\u00ed m\u016f\u017ee b\u00fdt pro firmu ozdravn\u00e9, i kdy\u017e se j\u00ed da\u0159\u00ed.<\/p>\n\n\n\n

Zam\u011bstnanci neodch\u00e1zej\u00ed kv\u016fli pen\u011bz\u016fm, ale kv\u016fli \u0161\u00e9f\u016fm \u2013 kvalitn\u00ed l\u00eddr rozhoduje o jejich setrv\u00e1n\u00ed v\u00edc ne\u017e mzda.<\/p>\n\n\n\n

Dlouhodob\u00e1 strategie se nesm\u00ed stav\u011bt na zisku \u2013 skute\u010dn\u00fd kompas r\u016fstu p\u0159edstavuj\u00ed metriky zam\u011b\u0159en\u00e9 na z\u00e1kazn\u00edka.<\/p>\n\n\n\n

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\"Heur\u00e9ka!\"<\/figure><\/div>\n\n\n
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N\u00e1zev knihy: Heur\u00e9ka!<\/h2>\n\n\n\n
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Autor:<\/strong>\u00a0Tom\u00e1\u0161 Braverman<\/p>\n\n\n\n

Po\u010det stran \/ vazba:<\/strong>\u00a0256 \/ V\u00e1zan\u00e1 vazba bez p\u0159ebalu<\/p>\n\n\n\n

Doporu\u010den\u00e1<\/strong>\u00a0cena:<\/strong>\u00a0449 K\u010d<\/p>\n\n\n\n

Vydalo<\/strong>: Nakladatelstv\u00ed Jan Melvil Publishing<\/p>\n\n\n\n

V\u00edce informac\u00ed na: <\/strong>www.melvil.cz<\/strong><\/a><\/p>\n\n\n\n

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Zdroj foto:<\/strong> Jan Melvil Publishing<\/p>\n\n\n\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

Mysl\u00edte si, \u017ee v\u00edte, jak zvl\u00e1dat r\u016fst firmy? \u017de sta\u010d\u00ed p\u0159idat lidi, procesy a kapit\u00e1l? Omyl. Tom\u00e1\u0161 Braverman prom\u011bnil Heureku z lok\u00e1ln\u00edho hr\u00e1\u010de v nejv\u011bt\u0161\u00ed skupinu n\u00e1kupn\u00edch port\u00e1l\u016f st\u0159edn\u00ed a v\u00fdchodn\u00ed Evropy. Nyn\u00ed odhaluje...<\/p>\n","protected":false},"author":8,"featured_media":10026,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[35,3,5],"tags":[],"yoast_head":"\nHeur\u00e9ka! | Tom\u00e1\u0161 Braverman - BOOKHOUSE.cz<\/title>\n<meta name=\"description\" content=\"Mysl\u00edte si, \u017ee v\u00edte, jak zvl\u00e1dat r\u016fst firmy? \u017de sta\u010d\u00ed p\u0159idat lidi, procesy a kapit\u00e1l? 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